Welcome to my world

In 2001, while I was working as a producer and sound engineer there, BBC Radio 1 hired me to help develop a new service for aspiring musicians and DJs. I set about recruiting a panel of target users to help shape what we were making. No one asked me to do that, it just made sense.

2 years later I found out that I’d independently invented my own UX design process and what I’d been doing was user-centred service design. And I’ve been doing it ever since.

Over time I’ve grown my skillset through experience and self-driven learning, building up a toolbox of research, analysis, design and delivery techniques & tricks.

I’ve obtained formal qualifications in project management methods, and my techincal background means I have a broad set of skills I can use to bring together users, stakeholders and project teams.

If you’re after a unicorn UI/UX designer, I’m not it. If you’re after a versatile product designer and manager who can gather and wrangle requirements, run complex delivery projects, manage products long-term, grow your department and above all, focus on delivering maximum value to you and your clients then please read on.

Case Studies

For reasons of client confidentiality, case studies are password-protected. Please email me to request access.

Process

Alignment of technical and design workflows and communication channels for a major investment bank

Delivery

Cross-functional product management to create and launch a portfolio site for the NFL’s media production arm

Experience optimisation

Rework of video user journeys to improve uptake and prepare for launch of a premium OTT service

Leadership

Learning Culture

All about how I’ve tried to foster a learning culure within my teams and be a design champion within the wider business

Design Operations

I’m always trying to strike a balance when it comes to process. Too little and it’s chaos. Too much can stifle innovation and creativity. Here’s how I try to do that

Storytelling

How I use the transferrable skills from my days as a content creator to help with RFP responses and documenting workshops & research

A brief work history

I pride myself on adapability - I think of all my skills as transferrable and I enjoy sector-hopping and finding out about the quirky things that go on behind the scenes of hospitality bookings or artificial limb sales.

As a proud generalist, I’ve created B2B and B2C products across web, native mobile, voice and OTT in sectors including media, automotive, FMCG, finance, travel and pharma.

I do have my go-to design processes and models. I’m a big fan of Information Foraging and Jobs to be Done, for example. But I also enjoy reading around and squirrelling away useful things for later.

I really I love that lateral moment when a thing I learned in one place suddenly pops into mind as the solution to a seemingly unrelated problem.